Introducing Google Maps Coordinate: Organize teams on the move

Thursday, June 21, 2012 at 4:16 PM

(Cross-posted on the Official Google Enterprise Blog)

Imagine you are a call center operator at an electric utility company.  A call comes in reporting a downed powerline in one of the northern suburbs of your city, and an entire neighborhood is without power.  You need to quickly dispatch one of your line repairers to the site, which is almost an hour away.  To save time and get the power back up quickly, you want to know which line repairers are already in the area and send them the relevant information about the job.

That’s where Google Maps Coordinate comes in, a new tool designed to improve communication between businesses and their employees in the field.  As the number of mobile employees continues to grow, so does the need for a location sharing solution that works in real-time.  Research firm IDC estimates that there will be over 1.3 billion mobile workers by 2015 (37.2% of the total workforce)*. Google Maps Coordinate combines the power of Google’s mapping technologies with modern smartphones to help organizations assign jobs and deploy staff more efficiently. 


When a business signs up for Google Maps Coordinate, they get access to the Google Maps Coordinate web and mobile apps.  

Employees in the field download the mobile app to their phone and then can:
  • Share real-time location. Google Maps Coordinate is built on Google’s mapping and geolocation infrastructure so the app will send an accurate location, even if you’re indoors (Google Maps Coordinate integrates with Google Indoor Maps). 
  • Record data.  Mobile teams often need to collect information while out in the field. Google Maps Coordinate allows the admin to customize the fields that the mobile team needs to capture and collect – from measurements to client contact details – directly in the app.
Meanwhile, a designated dispatcher back in the office can: 
  • Create teams. Add team members to a Google Maps Coordinate team and see their locations in the Google Maps Coordinate web and mobile app.  For example, our electric utility company might create a special team for home electricians and another for line repairers.
  • Manage jobs. Easily create jobs, precisely locate the job, assign the job to the nearest team member and notify them instantly.  The next time there is a downed powerline, the operator at the utility company will have no problem identifying the closest team member and assigning them to investigate the issue.  
  • View past jobs and locations. Get the hard data needed to make strong business decisions. With Google Maps Coordinate, businesses can easily visualize the locations of all their jobs and teams, including current and past jobs.  Businesses can assess where they should be assigning or hiring more workers and how to optimally place their teams.


Any business can sign up for Google Maps Coordinate.  Google Maps Coordinate is built to work seamlessly with the entire Google Enterprise Maps and Earth experience, and it comes with an API that can integrate with any of your existing systems.  

Contact our sales team or a Google Enterprise Maps and Earth reseller if you’re interested in signing up for  Google Maps Coordinate. Share your Google Maps Coordinate use cases and feedback on our Enterprise G+ page.

*IDC, Worldwide Mobile Worker Population 2011-2015 Forecast, Doc #232073, December 2011

Posted by Daniel Chu, Senior Product Manager